Sunday, November 8, 2026 · Customer reviews of US businesses
The Fair Hearing score
Excellent
55 reviews
Pride of MauiSelect a line to read only those reviews.
Honesty, pricing, process and quality scores appear once 5 customers have rated them.
Pride of Maui is a local family-owned and operated ocean tour company offering snorkeling, whale watching, and sunset cruise experiences off the coast of Maui. Operating from Māʻalaea Harbor, we provide guided excursions to destinations such as Molokini Crater and other well-known snorkeling areas along Maui’s coastline.Our fleet consists of large, stable catamarans designed for comfort and safety, and our tours are led by experienced captains and professional crews who focus on guest care, education, and responsible ocean practices. Guests frequently mention the friendliness and knowledge of our crew, as well as the overall quality of the onboard experience.Because our tours take place in a natural ocean environment, each trip is shaped by real conditions and wildlife behavior. Ocean visibility, marine life sightings, and weather can vary day to day, which makes each experience unique and authentic.Pride of Maui has welcomed guests from around the world for decades and is committed to providing thoughtful, well-run ocean experiences while respecting Maui’s marine ecosystem. We value honest guest feedback and use reviews to continually refine and improve our tours.
Pride of Maui (prideofmaui.com) has 55 customer reviews on The Fair Hearing, with an average rating of 4.6 out of 5.
55 approved reviews, newest moderated first
Great food great staff. Super friendly excellent value for the money. Probably the best boat out there.
By courtney
Response from Pride of Maui· Jul 29, 2026
"Probably the best boat out there" - we'll take that one. Mahalo for the kind words; our galley and deck crews will be glad they landed. Come see us again next time you're on Maui!
Beautiful scenery, kind and knowledgeable staff who are willing to go above and beyond for their clients.
By customer
Response from Pride of Maui· Jul 24, 2026
Short and kind. Mahalo for both. "Above and beyond" is the line we'll pass along to the crew, since that's the part of the job that doesn't show up in a brochure. Come see us again out there!
We loved our time aboard the Pride of Maui Elau (2 adults and older teenager). Safety, snorkel locations, clean and large bathrooms, service of the crew, members, delicious food and flowing drinks were top notch. Highly recommend.
By customer
Response from Pride of Maui· Jul 24, 2026
What a great one to read, Mahalo! Our ʻElua crew puts real work into exactly the things you called out, and hearing that the snorkel spots and the food landed with all three of you means a lot (teenagers being a famously tough crowd). Come see us again next time you're on Maui.
Really, you are asking for my rating after I ignore the first email...there was a reason why. I tried calling (no answer) and replied to a text message (got reply back saying it was a NO REPLY TEXTING number). I emailed because we missed the boat due to an accident on the fwy (out of our control) and to see if we could get partial refund. I did not expect to get a full refund. Just thinking about it makes my upset, because it was our last day on Maui and we were celebrating my husband birthday. It left a sour taste in my mouth. I will tell you that I will not (ever) book with you guys again...especially the amount of money that went (literally) down the toilet. If any of my friends and family ask, I will not recommend it.
By Disappointed C.
Response from Pride of Maui· Jul 24, 2026
Mahalo for taking the time to write this, and I'm sorry your husband's birthday ended the way it did. Missing a trip on your last day here is a rough way to close out a vacation. For context: our crew spoke with you by phone before we left the dock, and we held the boat until 5:45 that evening, past our scheduled departure, and past the point that was fair to the guests already aboard who'd arrived on time for the sunset. Because departures are fixed and your seats were held and unavailable to anyone else, we're not able to refund a missed check-in, which is why we offered to move your booking to another date at no charge. You're also right that our reminder texts come from a booking-system number that can't receive replies. That's something we can make clearer. If you're ever back on Maui, we'd still like to get you out on the water. That reschedule offer doesn't expire.
The boat was fantastic and the crew was nice. The snorkeling was disappointing. We were taken to destinations that were 95% dead reef, which meant there was little to observe snorkeling. The food was also highly processed and not good. We paid a premium for this tour and it was not worth it.
By customer
Response from Pride of Maui· Jul 23, 2026
Mahalo for taking the time to share your feedback. We're glad you enjoyed the boat and found our crew friendly and welcoming. We're sorry the snorkeling experience didn't meet your expectations. Ocean conditions and reef health can vary from site to site, and our captains choose snorkeling locations based on the safest and best available conditions that day. We also wanted to clarify that our onboard meals are prepared fresh by our crew. Breakfast and lunch are made onboard, with fresh sides and house-made items prepared in our kitchen, so we're sorry to hear the menu wasn't to your taste. We appreciate you sharing your perspective and wish you all the best.
Everything was so great! there was a lot of attention to detail and the environment was so warm and friendly! Definitely would do this one again if I come back!
By Ashley H.
Response from Pride of Maui· Jul 23, 2026
Mahalo for the lovely review! We're happy to hear the little details, warm atmosphere, and friendly crew made such a positive impression. We genuinely appreciate your kind words and would love to welcome you back aboard the next time you're visiting Maui.
What an awesome experience! Loved the food, the boat, and the relaxed atmosphere of the crew. We had a wonderful time!
By Marcia M.
Response from Pride of Maui· Jul 23, 2026
Mahalo for the wonderful review! We're so glad you enjoyed the food, the boat, and the relaxed atmosphere our crew works hard to create. It means a lot to know you had such a great experience, and we hope to welcome you back aboard the next time you're on Maui.
We had an incredible experience with Pride of Maui on our snorkeling trip! From the moment we arrived, the crew made us feel welcome, safe, and well taken care of. They were friendly, knowledgeable, and genuinely seemed to enjoy making sure everyone had an amazing day. My daughter and I had such a wonderful time together. The snorkeling locations were beautiful, with crystal-clear water and so much colorful marine life to see. The equipment was in great condition, the food was delicious, and the entire trip was organized from start to finish. We especially appreciated how attentive the crew was to guests of all experience levels, making everyone feel comfortable in the water. This was one of the highlights of our trip to Maui and created memories that my daughter and I will cherish for years to come. We highly recommend Pride of Maui to anyone looking for a fun, relaxing, and unforgettable snorkeling adventure. Mahalo to the entire crew for such a special day!
By Trena & A.
Response from Pride of Maui· Jul 16, 2026
Mahalo for such a thoughtful review! We're honored to have been part of a trip that created such special memories for you and your daughter. And it's so great to hear the crew helped you both feel comfortable and confident in the water, and that everything from the snorkeling locations to the food and overall experience exceeded your expectations. We truly appreciate your recommendation and hope to welcome you both back for another Maui adventure in the future!
