Saturday, November 7, 2026 · Customer reviews of US businesses
The Fair Hearing score
Excellent
815 reviews
AylaSelect a line to read only those reviews.
Honesty, pricing, process and quality scores appear once 5 customers have rated them.
At Ayla, we think that a great beauty shop shouldn’t just deliver the most effective non-toxic products in the world. So we also deliver the most well-informed, personalized guidance — turning the simple search for a product into an enlightening journey.Browse our expert-curated range of the most effective and good-for-you beauty products from around the world: each one was chosen for our shelves for a specific reason. If you'd like more guidance at any point, take a bespoke journey with us by ordering custom samples created just for you. You can also get a list of personalized recommendations from our rigorously trained Guides. Either way, we're always available to help you get the best results. Call, email, or visit us at our San Francisco studio — our current store hours are M-F from 10am-5pm, and we're located at 1825 Bush Street in San Francisco.Please note that we are not related to a company based in Australia with a similar name.
Ayla (aylabeauty.com) has 815 customer reviews on The Fair Hearing, with an average rating of 4.9 out of 5.
815 approved reviews, newest moderated first
Got the kelp soak kit. Followed along with the guided meditation. Fantastic. It’s everything they say it is. I think regular use is in order.
By David H.
Response from Ayla· Mar 16, 2020
Thank you so much, David! We're delighted that you love the Sea Soak!
Ayala is one of the best specialty small businesses I’ve ever worked with. I wish so many other aspects of my daily life/habits were supported by a business that ran at Ayla’s level of excellence.
By Ward
Response from Ayla· Mar 12, 2020
Wow Ward! We are truly touched by your words. Thank you so much for taking the time to leave your review.
Love this little gem of a store!
By Willow71
Response from Ayla· Mar 10, 2020
Thank you Willow71. We're so glad you found us!
Extremely personal, prompt and polite service. Very excited to try the sample products sent to me specifically based on my unique requests. An all around very positive experience- will definitely uselessly Ayla again!!
By Heather D.
Response from Ayla· Mar 9, 2020
Hi Heather. Thank you for taking the time to write! Please let us know how you like the products, the Custom Samples are a fun way of trying new products, we're glad you found us!
I had an amazing facial from Sarah! It was relaxing and informative. She was super helpful in helping me set up a new skin care routine. She has so much knowledge about the products and what was best for my skin. I have been using the Kristina Holey + Marie Veronique products and my skin feels amazing. The store and Sarah are a new favorite for me in the city!
By Andrea P.
Response from Ayla· Mar 9, 2020
Thank you, Andrea! We love Sarah too, so happy you found us and the right routine for your skin. We look forward to seeing you again soon.
The products recommended have been a face saver I love everything and the staff are so knowledgeable and helpful. If I ever make it to California I would so love to stop in.
By KANDRES G.
Response from Ayla· Mar 9, 2020
Hi Kandres. Wow! Thanks for your kind words. We are so happy you found the right products for your skin. We hope to see you in-store one day too!
Good product, great service But your Moroccan Rose is always out of stock
By Lawrence F.
Response from Ayla· Mar 10, 2020
Thank you for taking the time to write a review! Good news! The Kahina Rose Water will be back soon after the Spring rose harvest in Morocco!
I love the Ayla Beauty site! There are so many products out there, you don’t really know what you can believe. I always know I can trust Ayla, they do their research and only offer the best. I also appreciate all the articles and interviews they do, I learn so much!
By Sondra B.
Response from Ayla· Mar 3, 2020
Thank you for your kind review. We are thrilled you love our service and newsletter. Feel free to reach out anytime you have questions, we are always happy to help!
