Tuesday, November 10, 2026 · Customer reviews of US businesses
The Fair Hearing score
Great
537 reviews
AllurezSelect a line to read only those reviews.
Honesty, pricing, process and quality scores appear once 5 customers have rated them.
In 2010, Allurez was founded by Raphi to make the jewelry shopping experience special once again. Upon researching the industry, he discovered that most jewelry sold in stores was made overseas with inferior quality to jewelry made in the USA, and was sold at extremely high prices.What Raphi did next was launch Allurez for the jewelry customer to go directly to the source, and hired the best designers and jeweler's in the industry. By doing this, Allurez revolutionized the jewelry shopping experience with exceptional quality at affordable prices. Customized for you and filled with true and sentimental value.Since then Allurez has grown to a household name and is now one of the fastest growing jewelry brands in the US. Allurez is featured in the press at Brides, the Knot, Cosmopolitan and many more.THE COMPANY NAME WAS DERIVED FROM THE WORD ALLURE.The Z was added to be a metaphor for the beginning of the alphabet to the end, jewelry is meant to be eternal and last a lifetime. It symbolized the love from the start and is to remind you each and every day.
Allurez (allurez.com) has 537 customer reviews on The Fair Hearing, with an average rating of 4.3 out of 5.
537 approved reviews, newest moderated first
After my first engagement ring broke, me and my husband searched high and low for a specific ring I have always wanted- allurez’s website is user friendly and I love the payment option with NO INTEREST! cant wait to get my ring!!
By Abigail S.
Some of the most beautiful rings at great prices. Their quality and workmanship is very decent. I will refer everyone I know in the market.
By Renee P.
DO NOT order from this company. I purchased an 800$ diamond necklace for my fiancé’s birthday. The confirmation email said processing would take 5-7 business days. After a three days I chatted with an agent and they said the jewelry was still being crafted. Three days later I did the same and it was still being crafted. Still no shipping confirmation email. After 10 days I went on their site and chatted with an “agent” again. Now they tell me their policy is 5-10 days. Not the 5-7 their site and purchase confirmation email says. I still have emails to confirm all this. I ordered the necklace based off what their site says. Now I look like the a$$hole that forgot my girls birthday. Even if they ship it today on day 11 it will have taken 2 WEEKS by the time I get it! I still have no idea on the quality of the jewelry cause it hasn’t showed up. When I suggested they change their website shipping policy while chatting with an agent they just stopped talking to me. I hope to god the necklace actually shows up. This company is terrible, horrible service. Nothing is premade on their site I guess and apparently it takes two weeks to make whatever you order. But they won’t tell you that till it’s already too late. I will NEVER order from them again. Go else where!!!!!
By Jeff
I purchased an emerald necklace for my mother. I was a bit worried buying online, as I’m a clueless gem shopper and it was ~$700, but she loved it. Very happy with the purchase.
By James N.
I look forward to receiving my first purchase. A gift for my Daughter in law!
By Hi T.
I had a very helpful agent assisting me with my purchase. With my schedule it took a long time to complete the purchase but she never hesitated to help. I haven't received the ring yet but expect it will be great.
By Dale
I fell in love with a ring 1 year prior to my fiancé purchasing it. I originally found it on two other sites. He attempted purchasing it off these two other sites and both times he was called a week later with the company telling him it was no longer available. I did some searching and found it on Allurez AND it was even more reasonably priced. I was skeptical because of how great the price was. He received it quickly and I LOVE it. We then purchased both bands from here as well. Very satisfied!
By Jane R.
Website is real user friendly and I had to call to make a change and it was the easiest call EVER. The change was made instantly and I was in disbelief! I can’t wait to receive my purchase as the selection has a variety and all designs are elegant and eye catching!
By Jaleela
