Delicious products and friendly…
Delicious products and friendly customer service!
By Summer F.
Saturday, November 7, 2026 · Customer reviews of US businesses

The Fair Hearing score
Excellent
454 reviews
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Honesty, pricing, process and quality scores appear once 5 customers have rated them.
The New Primal pioneered grass-fed jerky in the US years ago and has since emerged as a tour de force brand, crossing categories with clean-lable condiments, helping to lead a Whole30-based better-for-you movement across grocery stores nationwide.
The New Primal (thenewprimal.com) has 454 customer reviews on The Fair Hearing, with an average rating of 4.9 out of 5.
454 approved reviews, newest moderated first
Delicious products and friendly customer service!
By Summer F.
Easy to order and fast shipping. Recommending to my friends!
By Cox
Products are great! Love the BBQ sauce-I'm a dipper! Shipping was fast. I will order again.
By Brandi H.
I love these but they are soooo stinken spicy that I have trouble eating them and my kids for sure find them to spicy!:(. Otherwise would be an awesome snack!
By jillayne H.
Great customer service. Ordered wrong kind and they shipped out new and provided a label. ♥️♥️♥️
By Leia C.
The Sea Salt beef thins are AMAZING! And they were super fast getting to me!
By Katie D.
Ordered a 4 pack of the "beef thins" and the bag as well as the description says that it would be crunchy. Out of 4 bags not one single piece was crunchy, just very thin beef jerky. Although the taste was good, if I am told it will be crunchy and almost "chip" like that's what I was hoping for. Very disappointing, would definitely not purchase again.
By customer
Fantastic customer service!
By Allie R.