Monday, November 9, 2026 · Customer reviews of US businesses
The Fair Hearing score
Excellent
925 reviews
KURU FootwearSelect a line to read only those reviews.
Honesty, pricing, process and quality scores appear once 5 customers have rated them.
KURU is a direct-to-consumer footwear company on a mission to help you Heel Better.™Every step you take starts with your heels—and it can get painful, fast. In fact, 77% of Americans experience foot pain, with heel pain at the top of the list.That’s why at KURU, we believe health starts with heel. We pioneered the world's first heel-hugging technology, KURUSOLE, which dynamically flexes to hug and protect your heels—all day, every day.Our heels-first focus fosters holistic foot pain relief and whole-body wellness, so you can live a life you love.KURU Footwear. Heel Better™
KURU Footwear (kurufootwear.com) has 925 customer reviews on The Fair Hearing, with an average rating of 4.5 out of 5.
925 approved reviews, newest moderated first
Great product. Excellent quality. Returns couldn’t be easier!
By Bradford B.
Response from KURU Footwear· Aug 11, 2025
I'm always sorry to hear when a return needs to be made, but I'm so happy we could make it super easy and painless! Thank you so much for giving KURU shoes a shot!
Kuru shoes are amazing and their customer service too! I purchased a pair of the slippers for my plantar fasciitis. They gave me immediate relief! They are the best slippers I have ever had. So I bought two pairs for my husband, slippers and shoes. Well the shipment got lost and when I reached out to customer service they shipped a new set of shoes. They did not say wait another 7 days or try to stall me in any way. They replaced the order immediately! Oh and they are stylish too for orthopedic shoes!
By Ellen
Response from KURU Footwear· Aug 8, 2025
It is so frustrating when packages get lost! I'm sorry that happened, but I'm so happy we could get you a replacement shipped out right away. Thank you so much for being the best part of KURU!
Update after corporate reply: Your response was disappointing, but expected. You continue to focus on good intentions regardless of the damaging impact. You think you are making fun of the shoes, but when you take on an affected voice to represent an elderly person and you use people who play bingo as somehow ridiculous, you are actually making fun of people. And these people happen to be elderly. These people are wise, resilient, courageous, caring, role models, etc. I caution you on your next campaigns not to mimic foreign language speakers, use "black face", or celebrate oppression of race, gender, identity, religion, etc., buoyed by your good intentions. ----------------------- I have 3 pairs of Kurus that I really like. But after being inundated with your ageist commercial with the Kuru Guru ads, I'm out. And equally horrific is your excuse about good and humorous intentions. The thing about discrimination is that it doesn't matter what your intentions were. The only true path is to hold yourselves accountable, pull the ad, educate yourselves, and legitimately apologize. Full stop.
By MWeston
Response from KURU Footwear· Aug 8, 2025
I can see you feel strongly about this, and we appreciate you taking the time to share your perspective. The ad in question is doing exactly what it was intended to—it’s designed to challenge outdated stereotypes with a lighthearted tone, showing that older generations are more fashionable, active, and vibrant than ever before. Rather than diminishing or discriminating, our goal is to celebrate the fact that style, energy, and passion don’t have an age limit. Through humor, we want to help shift perceptions and highlight that people of all ages can live active, adventurous lifestyles—and that KURU is here to support them every step of the way. We understand humor is subjective, and while it may resonate differently for different viewers, our intent is to be uplifting, inclusive, and just a little bit shocking—enough to grab attention and spark conversation in a memorable way.
Minded was very helpful
By Neta S.
Response from KURU Footwear· Aug 7, 2025
I'm so happy we could help! Thank you for giving ours hoes a shot!
I accidentally made two extra orders of the same non slip shoes to wear for my restaurant. The customer service cancelled those orders in very good time. I am excited to wear my new Kuru non slip, comfy shoes to work! Cheers!
By John K.
Response from KURU Footwear· Aug 7, 2025
Oh no! Extra orders can be worrisome. I'm happy we were able to cancel those quickly and get that resolved for you. I hope you love your KURU Shoes! Thanks for giving us a shot!
Shoes are great, communication was great! Appreciate the email explaining tariffs impact on shipping and availability
By Susan
Response from KURU Footwear· Aug 7, 2025
We're so happy to help keep things transparent. We're doing our best to keep things consistent throughout these changing times. Thank you so much for choosing KURU!
Patrick a “Kuru guru” pursued clarity of issue until problem solving otions became apparent. Resolution is now in process. Thank you Patrick!
By Catherine M.
Response from KURU Footwear· Aug 7, 2025
Patrick is a great GURU! I'm so happy he could persistently help you resolve your problem. Thank you for giving our shoes a shot!
Kuru responds to emails right away unlike a lot of other companies I've dealt with. They are very responsive and accommodating. Top-notch customer service!
By Rhonda M.
Response from KURU Footwear· Aug 5, 2025
We do our very best to make sure you get a quick and thorough answer. Thank you so much for your interest in KURU shoes.
