Saturday, November 7, 2026 · Customer reviews of US businesses
The Fair Hearing score
Average
760 reviews
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Honesty, pricing, process and quality scores appear once 5 customers have rated them.
We're on the mission to accelerating humanity's breakup with destructive habits, and for us, that starts with you!
FÜM (tryfum.com) has 760 customer reviews on The Fair Hearing, with an average rating of 3.4 out of 5.
760 approved reviews, newest moderated first
It’s been 13 months since I last vaped. FUM definitely satisfies the hand to mouth craving.
By Nicholas B.
Response from FÜM· Aug 24, 2026
Hey Nicholas, Congratulations on 13 months! 🙌 We're thrilled that FÜM has been a support to you in your journey - we're rooting for you!
Absolutely the best way to kick Vaping instantly. It’s fun too. Super nice quality. Heavy and good looking 👀 too. Highly recommend.
By Robert W.
Response from FÜM· Jul 31, 2026
We're thrilled to hear you're loving your FÜM and that it's supporting you in your journey! Thanks so much for sharing your feedback - we're rooting for you! 💪
I’m going to give two stars because I’m somewhat to blame, not realizing until having it at home that I’m just breathing in a scent but I don’t know how anybody who’s trying to quit smoking could get any satisfaction out of such a thing., you might as well use a straw and put a dab of essential oil in the end of it. I am shocked at the price of it now that I have it in hand. Wow! Maybe it works great for some people but if you’re a years long smoker looking for something to help I will be shocked if this helps you. At least a vape gives you somewhat of that pleasing hit to the back of the throat. Off to have a cigarette! Good grief.
By Chris T.
Response from FÜM· Jul 23, 2026
Thanks for sharing your honest feedback. We know that finding the right tool to support a habit change is personal, and everyone’s journey looks different. FÜM is designed as a habit replacement tool, supporting the hand-to-mouth motion while incorporating a hint of light, refreshing flavor. Making the switch to a new habit can take time, especially when adjusting to something that feels different from smoking. We understand that FÜM may not be the right fit for everyone, and we’re always listening to feedback from our community as we continue innovating and enhancing the overall FÜM experience. We appreciate you giving FÜM a try and sharing your perspective. We know that replacing a long-term smoking habit can be challenging, and we wish you the best on your journey.
Great experience so far, the journeyman gave me enough samples to try to zero in on my tastes Nobody likes their first cigarette, but I did enjoy my first hit from my Fum
By M. E.
Response from FÜM· Jul 23, 2026
Thanks for sharing your experience! We’re so glad you had the opportunity to try the different flavors and find the ones that match your preferences. Finding a new habit that works for you is a personal journey, and we’re excited to be part of yours. Thanks for being part of the FÜM community!
Awful product, over priced and terrible customer service. Emails ignored. Very eager to close the case customer service provider. Said I could send it back sealed with photo evidence it was sealed. Which I provided ,then ignored. Bad product, bad company AVOID. Also they use evri (say no more) so my parcel was delayed by a week being stuck at the delivery depot.
By Megan L.
Response from FÜM· Jul 6, 2026
We're sorry to hear that your experience with FÜM didn't meet your expectations. We strive to provide timely, thoughtful support, so it's disappointing to hear that your experience didn't reflect that. We'd also like to better understand what happened with your sealed return request and the communication surrounding it, as that's certainly not the experience we aim to provide. We also understand how frustrating it is when a shipment is delayed by the carrier. While those delays are outside of our control, we know they can have a significant impact on your overall experience. If you're open to it, we'd appreciate the opportunity to review your case again. Please reach out to us at [email protected] with your order details, and we'll be happy to take another look.
Very expensive and very underwhelming. I’m definitely not satisfied with the product. Very little flavor aswell. Not at all what I was expecting for the price.
By Mitchell S.
Response from FÜM· Jun 26, 2026
We’re sorry to hear that FÜM didn’t meet your expectations, and we appreciate you taking the time to share your feedback. We understand how important it is for a product to feel worth the investment, especially when it comes to both experience and flavor. FÜM is designed to support the hand-to-mouth habit with a lighter flavor profile, which can feel quite different depending on what you were used to and what you were expecting going in. We truly appreciate you giving it a try and sharing your thoughts, and if you’d ever like help or guidance on getting more out of the experience, our support team is always here.
I implore you to not bother! Save your money! As soon as you try it (and realise it tastes awful) they will refuse to refund you and start offering lectures to you about how your taste buds need to heal first. Biggest waste of £100 ever. Also you can buy this exact product under a very similar name for half of the price if you are actually interested in trying it.
By Emma J.
Response from FÜM· Jun 26, 2026
Thank you for taking the time to share your feedback with us, and we're sorry to hear your experience with FÜM wasn’t a positive one. We understand FÜM may not be the right fit for everyone and that expectations & preferences around flavor can vary from person to person. We value your feedback and our team is always here to help if something doesn’t feel right or if you’d like support getting the most out of the experience. Refunds are handled in line with our return policy, but we’re always happy to take another look at individual cases and help where we can. If you’d like us to review anything further, our support team is here to help.
No flavour in the cores whatsoever.Itd a well built bit of kit but as it’s quite expensive I thought the core flavour was rubbish.Dont waste your money.
By lily
Response from FÜM· Jun 26, 2026
Hi Lily, Thanks for taking the time to share your feedback, and we're sorry to hear the flavors didn’t meet your expectations. We understand how frustrating that can be. For those used to stronger or more intense alternatives, it can take some time to adjust to the lighter tasting FÜM experience. We often compare it to the difference between a sticky, sugary soda and a lightly flavored sparkling water. Taste buds can also take time to adjust, which can make the flavor feel weaker at first as your senses adapt. We’d encourage you to keep going with it a little longer and see how your experience evolves as you continue using FÜM. If you need any support at all or have any questions along the way, please don’t hesitate to reach out - we’re always here to help.
