HookPointReviews of hookpoint.com

Brendan’s “5 Biggest Lies in Social Media” talk was a refreshing wake-up call. He breaks down virality not as luck, but as a system rooted in storytelling, strategy, and understanding how algorithms really work. The session gave me actionable insights I’m already applying to build better content, faster. His approach to “think like a system” and “lead with great storytelling” is a game-changer. Highly recommended for anyone serious about scaling with purpose.

The Ask the Experts event is well hosted and moderated. I never feel intimidated to ask a question in the environment that you've created. It's a pleasure to see a mixture of people at different points in their journey. The insights the analysts provide reinforce the methods taught in the course through exposure to their thought processes. Well done.

I've had such a fantastic experience with Hook Point and specially in relation to a recent campaign working with Jack. His attention to detail was super and the tools he gave me to take action has transformed my business. I am so glad to have discovered Hook Point and I consider Jack to be a mentor for me and my growth.

Had a very helpful session today. Jake is fantastic! He gave me some great advice which I'm looking forward to implementing.

Hookpoint gave a great presentation up front, and then when they sent me their "Custom Strategy Plan", it will be a generic template based upon some of the influencers you like, or the ones they suggest. For me, they gave little effort to really understand my business, which is really simple, but they failed to give me a plan or strategy that was useable by me. And when I complained several times asking for more, they said no, that was the strategy and I was stuck with it. Since they lock you in with their 20 page contract, there's no way to get out of it, and I was forced to pay $10,000 for the same information you can get from ChatGPT for free. This now feels like I was completely oversold and underdelivered by this company, and now I am out $10,000 and still do not have a workable strategy, and they won't return my calls or emails, and they won't even complete the course as outlined in the sales agreement. I have heard the same account from many people lately so I know I'm not alone. I spoke with another one of their sales people that admitted the high price was their tactic to make you accountable to do the work, and acknowledged the deliverables were not worth this much. My warning, stay away, and this is just based upon my experience but just warning to doo your homework before they Hook you in.

Ren and Darian did a really fantastic job teaching me content virality. They were super fun to work with and very knowledgeable in the seemingly complicated world of content creation. I enjoyed working with them so much, I am having my creative director go through their training as well.

Hook Point has given great insight to help me and my team boost our social media following and views! Andrew and Derrien have a wealth of knowledge that they share with me and my team that has helped us to take our social media presence to the next level! I highly recommend Hook Point!

Michael is incredible at his ability to analyze and provide insight about the viral process. He is also deeply caring about the success of his clients. He’s a very good listener.