Monday, November 9, 2026 · Customer reviews of US businesses
The Fair Hearing score
Great
76 reviews
1F Cash AdvanceSelect a line to read only those reviews.
Honesty, pricing, process and quality scores appear once 5 customers have rated them.
1F Cash Advance was created with the intention to allow consumers to get the money they need and help them overcome financial emergencies that arise and threaten their financial well-being.We can help our consumers apply for loans from direct lenders without hassles and wasted time often associated with searching for and getting a loan.
1F Cash Advance (1firstcashadvance.org) has 76 customer reviews on The Fair Hearing, with an average rating of 4.1 out of 5.
Showing 9 reviews with 1 star · Clear filters
These people collect all this confidential personal information including banking only to direct you to another page to apply all over again with one of the supposed lenders on a list. 1F CASH is a BROKER and NOT the actual lender I was told and that they represent themselves to be!!
By Craig R.
If I could give negative stars, I absolutely would. This company is a sham. Their website states they have a location in a local mall, so I drove over an hour to get there for personal service. I arrived and walked the entire mall, but could not locate them. I spoke to mall management, who stated they have never, as a company, been in that location over the forty years he has been there. In fact, he stated there was no space number that they say they are in on their website. Yet, I find it completely interesting that reviews have been left for this specific location within the last three months. I wonder how that is when it does not exist. Every single store phone number on their site goes to a line that never gets answered. This company is an absolute sham.
By Justin
Response from 1F Cash Advance· Jun 30, 2025
Dear Justin, Thank you for taking the time to share your experience, and please accept our sincerest apologies for the frustration and inconvenience you had. We want to assure you that we take feedback like yours very seriously. It is deeply concerning to hear about the discrepancies regarding our listed location and the information provided by mall management. We are currently investigating this matter thoroughly to ensure all location details on our website and associated platforms are 100% accurate and up to date. Thank you again for bringing this to our attention. We are committed to improving and hope to have the chance to restore your trust in us. Warmest regards, 1F Cash Advance Team!
It's a scam!!! There's no such thing as service at 102 N Krohn Place. No live person answered the phone. All was robotic. There was no attempt to remove the address from the sites.
By Patty K.
Response from 1F Cash Advance· Jan 31, 2025
We are truly sorry to hear about your experience, and we completely understand how disappointing that must have been for you. Please, contact us for more information about our address! Thank you for your patience and for giving us the opportunity to improve.
I live in alaska I try calling their customers service the phone will automatically hang up after pressing 2 for customers service. I took a lone and I'm ready to pay back i cant hold of anyone yo make a payment the website doesn't give yiu any option of payment.
By Alieu
Response from 1F Cash Advance· Dec 26, 2024
Dear Alieu, We apologize for the inconvenience. Please try our alternate contact number or email, explore clearing browser cache for online payments, or use alternative payment methods like mail or bank transfer. Best Regards, 1F Cash Advance!
I don’t think this website or company is real I’ve tried for days to get ahold of them and no answer then I apply online and it just take you in circles !!!
By Kim F.
Response from 1F Cash Advance· Dec 29, 2023
Hi, Kim We're sorry to hear about your experience, and we apologize for any inconvenience caused. We value your feedback and take your concerns seriously. We would appreciate the opportunity to address the issue and make it right. Please contact our customer support team so we can further investigate the matter. We are committed to providing excellent customer service, and we hope to have the chance to regain your trust. Best Regards, Latoria Williams, the CEO of 1F Cash Advance!
This is waste of time. This a search tool for lenders. They get all your information and at the of the process you get a bunch of crappy offers for everything but a loan.
By Rick G.
Response from 1F Cash Advance· Nov 30, 2023
We're sorry to hear about your experience, and we apologize for any inconvenience caused. We value your feedback and take your concerns seriously. We would appreciate the opportunity to address the issue and make it right. Please contact our customer support team so we can further investigate the matter. We are committed to providing excellent customer service, and we hope to have the chance to regain your trust.
they take your info and send it to different companys. Straight scam hopefully my money will be ok...
By Dan
Response from 1F Cash Advance· Dec 23, 2022
Hi, Dan! We are a connection service that helps you get in touch with multiple lenders. We send your information only to lenders that are ready to approve your loan request form. This practice is really widespread among Americans who need to find a trusted lender. We ensure you that your money and bank account are safe with us and our lending partners. Best Regards, Latoria Williams!
I applied for a payday loan through this company who advertises as a direct lender. Why was my credit checked for a payday loan? The whole reason I'm applying for payday loans is because they don't require credit checks. Then you send my information to other loan companies, one who I already have a loan with. I did not want my information sent to anyone thats why I'm applying to direct lenders. Now I have all these weird numbers constantly calling me and texting my phone. Saying that you are a direct lender that only offers payday loans then send me an email saying i don't qualify for a personal loan through a whole other company that I didn't apply to is false advertisement. I'm also receiving emails from other company's that are clearly scams.
By Ashley A.
Response from 1F Cash Advance· Oct 20, 2022
Hi, Ashely! We are a connecting service that helps you find a suitable lender for your needs. We did not advertised us as a direct lender. And we are sorry that you had this misunderstanding. 1F Cash Advance sends your information to lenders that are ready to work with you. Most of them perform only a soft credit check that won't affect your credit score. Please, know that your information is safe with us and our lending partners. Our activities don't aim to provide false advertisement and spam letters and we are not responsible for lenders' newsletters and promoting companies. Best Rest Regards, Latoria Williams from 1F Cash Advance.
