I have been in the dental and wellness…
I have been in the dental and wellness space for years and never found a toothpaste I like more. The taste and texture are amazing and the ingredients are impeccable.
By Chelsea N.
Sunday, November 8, 2026 · Customer reviews of US businesses

The Fair Hearing score
Great
46 reviews
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Honesty, pricing, process and quality scores appear once 5 customers have rated them.
Wellnesse is a leading, certified B Corporation creating non-toxic oral care products that work better than conventional alternatives. The brand is best known for its non-toxic toothpaste line, including its fluoride-free hydroxyapatite toothpaste, designed to whiten teeth, remineralize enamel, and support a cleaner daily routine for health-conscious families who refuse to compromise on safety or performance.What goes in your mouth matters. That’s the belief behind every Wellnesse formula. Conventional toothpastes can contain fluoride, artificial additives, and harsh ingredients your family doesn’t need. Ours don’t. Every Wellnesse toothpaste is non-toxic, fluoride-free, and built around hydroxyapatite, a naturally occurring mineral that remineralizes and strengthens enamel without the risks associated with fluoride. It’s the same mineral your teeth are made of, and it works.Founder Seth Spears grew up in a health conscious family that focused on quality over quantity. After starting his own family, he realized that the vast majority of the products we use every day are filled with toxic ingredients, and the so-called “natural” products, either weren’t natural, or didn’t work. So he set out to create a better option: all-natural, non-toxic personal care products that truly work… and work better than the conventional ones they would be replacing.
Wellnesse (wellnesse.com) has 46 customer reviews on The Fair Hearing, with an average rating of 4.3 out of 5.
Showing 36 reviews with 5 stars · Clear filters
I have been in the dental and wellness space for years and never found a toothpaste I like more. The taste and texture are amazing and the ingredients are impeccable.
By Chelsea N.
Best whitening toothpaste I ever tried!!!!
By Giuseppe A.
I absolutely love my Wellnesse products!! I use their toothpaste, toothbrushes, and silk floss-my fav! My teeth always feel so incredibly clean and fresh. I alternate between the cinnamint and the whitening toothpaste. I love them both! With the whitening one, it really works. People comment on how white my teeth are pretty often and I do think it's directly tied to the toothpaste. I love, love, love the floss!! If floss could be luxurious, Wellnesse nails it with this product. I love clean products and so happy to have found a company that does clean!
By Shannon R.
Best oral health products out there! I’ve tried every brand I could get my hands on. Wellnesse’s formulas are the cleanest and most effective. I LOVE their toothpaste! Highly recommend.
By Kelly H.
Great toothpaste
By RR
Great toothpaste!! Tastes good and does a great job of cleaning!!!
By Fraun C.
Teeth whitening with use. Work with you on holding deliveries if you’re stocked adequately
By Lucy B.
I enjoy using the whitening toothpaste. It helps with teeth sensitivity.
By Alicia E.