Customer service has been amazing
Customer service has been amazing. I had an inquiry, got a fast & friendly response. I really appreciate the personalized care for my favorite, must-have ketchup!
By Brooke A.
Sunday, November 8, 2026 · Customer reviews of US businesses

The Fair Hearing score
Excellent
454 reviews
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Honesty, pricing, process and quality scores appear once 5 customers have rated them.
The New Primal pioneered grass-fed jerky in the US years ago and has since emerged as a tour de force brand, crossing categories with clean-lable condiments, helping to lead a Whole30-based better-for-you movement across grocery stores nationwide.
The New Primal (thenewprimal.com) has 454 customer reviews on The Fair Hearing, with an average rating of 4.9 out of 5.
Showing 424 reviews with 5 stars · Clear filters
Customer service has been amazing. I had an inquiry, got a fast & friendly response. I really appreciate the personalized care for my favorite, must-have ketchup!
By Brooke A.
Everything about New Primal is awesome. The New Primal sauces got me through so many Whole30's early on! I learned very quickly I could make recipes and foods just as delicious if not more with Whole30 Approved products. We don't even think about other sauces and dressings and the Beef Thins are my favorite snacks! My clients love these products too and I enjoy introducing them to the wonderful world of flavor that awaits!
By Kristi Hujik Whole30 Certified C.
So good! Love the taste and love the customer service!!!!
By Michael
Product arrived quickly and we love all your sauces!
By Organic-Guy
Delivery was fast! The turkey sticks and the sauces are really delicious! I’m almost out already!!
By Angela
Great, as always! Sharing with loved ones around the country, now! All are enjoying very much. Many thanks!
By Julie J.
Great product, customer service and the shipping was FAST!!!! Highly recommend.
By Barb
I can't get over how FAST my shipment came, even with COVID-19 delays being so prevalent. The packing was very thorough, all my glass bottles came in perfect condition. Very happy with The New Primal!
By Rachel R.