I I’ve been a loyal Brazilian Blowout…
I I’ve been a loyal Brazilian Blowout stylist for years, so when I decided to try Keratin Complex for a few clients with coarser, curlier hair, I was genuinely excited. The product has an excellent reputation, and with Tabatha Coffey representing the brand, I expected the same level of professionalism from the company. Instead, my very first experience has been incredibly disappointing. I placed my order last Thursday. Today is Wednesday, and my order still hasn’t even left the warehouse. A shipping label was created days ago, but the package hasn’t moved since. Professional hairstylists don’t order products just to have them sitting on a shelf—we order them because we have clients booked. Our schedules are our livelihood. Today I had to call a client who travels several hours to see me and ask her to reschedule because my order still hasn’t shipped. This wasn’t just any appointment—it was a $1,000 keratin service because she has extremely long, thick hair that reaches past her waist. There’s a very real chance I’ll lose that appointment altogether because she may choose to find someone closer to home. Yes, I could have ordered earlier, but I’ve been spoiled by companies like Brazilian Blowout that understand how our industry works. When I place an order with them, it ships almost immediately because they know hairstylists depend on reliable service. I assumed Keratin Complex, as one of their biggest competitors, would operate the same way. Unfortunately, that hasn’t been my experience. To make matters worse, when I tried calling customer service, they were already closed. I understand time zone differences, but if you’re marketing yourself as a nationwide professional brand, it would be nice to have customer support available later for those of us on the West Coast. I truly hope the product is as amazing as everyone says it is, but at this point, I’ll never know if I can’t get it in time to use it. My very first experience with Keratin Complex has already cost me a $1,000 appointment before I even had the chance to open the box. Needless to say, I’m extremely disappointed. First impressions matter, and unfortunately, this one couldn’t have been much worse.
By Karen of the D.


