Sunday, November 8, 2026 · Customer reviews of US businesses
The Fair Hearing score
Great
548 reviews
IMAN CosmeticsSelect a line to read only those reviews.
Honesty, pricing, process and quality scores appear once 5 customers have rated them.
Launched in 1994, the IMAN brand philosophy holds that women with skin of color represent many races, cultures and ethnicities. IMAN Cosmetics are designed for African American, Asian, Latina and multi-cultural women with skin tones in a myriad of shades. The brand offers skincare and cosmetics, including 16 foundation shades. IMAN Cosmetics are sold throughout the world including the United States, Canada, UK, France, Africa, and the Caribbean.
IMAN Cosmetics (imancosmetics.com) has 548 customer reviews on The Fair Hearing, with an average rating of 4.2 out of 5.
Showing 387 reviews with 5 stars · Clear filters
I love the cosmetics. My only complaint is limited availability: No carried in many stores and when they do carry it not much inventory. On the Iman site everything sales out to quickly. I get emails to purchase on the site with a 15% off coupon that I can't use because the site isn't actually stocked!
By Erica
Iman Cosmetics is the only foundation that gives me long lasting matte coverage. Her shade of foundations are amazing, and perfectly matched for women of color. I get the “no makeup” look when wearing this brand.
By Kimberly C.
The items arrived expeditiously and were of great quality so far
By Danielle
I have always enjoyed Iman cosmetics over the years. I use to get them at Walmart but they don’t appear to carry the products in-store but rather online. If iI had not already been aware of the products I would not be able to make an informed decision as to color and would have been to go to an outlet that had the products to review. It would be nice to have a store near me to try on other products.
By Jae
I’ve always loved Iman makeup I just wish she was still at a major store line. However I will always purchase online.
By Adrienne N.
Great quality and price
By Donna W.
I'm a fair-skinned Caucasian w/ dark lips, so I've always worn lipstick for women of color. I saw Iman lipsticks at Walgreen's, but they're no longer sold there. This was the BEST ordering experience I've ever had! Free shipping (it arrived in 2 DAYS!) & 15% discount. I bought the bright orange in a semi-matte, I believe it's called HOT. It's the best orange lipstick I've ever tried because it COVERS my lip pigmentation & is just a great color of orange. I used a primer & a lip liner underneath. It's very bright, I softened the color with a light, warm brown by Chanel, so the color wasn't as bright. HOT is not drying nor is it moisturizing. I also purchased TABOO which is a TRUE purple. The color is awesome bc it's truly purple (not mauve or plum), it's quite dark. Very moisturizing. Used a primer, no lip liner. Very sexy color. I've been looking for a true purple with EVEN coverage for a year! Neither color bled or dried out my lips. Highly recommended. ALL colors were in stock. I'd definitely purchase again Thank you, Iman!
By Merrill
The quality of the products are second to none. I was able to find a foundation that is a perfect match for the first time ever.
By Cathie
